Morris Digital Intelligence — The Strategic Brain Behind Local Business Growth
AI-Powered Intelligence Suite for Local Business

The Strategic Brain Behind Local Business Growth.

MDI gives local service businesses the AI systems, paid traffic, and strategic oversight to capture more customers, convert more leads, and build a compounding competitive advantage — without hiring a marketing team.

60% Missed call recovery
<30s AI response time
More reviews in 60 days
42% Avg. CPL reduction
5 days To go live
Serving local service businesses across Michigan
HVAC Pro Lansing Precision Dental CleanRight Services LawnMasters MI Grand Rapids Legal Apex Auto Detailing PestShield Pro Roofright Michigan HVAC Pro Lansing Precision Dental CleanRight Services LawnMasters MI Grand Rapids Legal Apex Auto Detailing PestShield Pro Roofright Michigan
The Problem We Solve

Your business is good.
Your systems are costing you customers.

Local service businesses are losing a significant share of their potential revenue every single day — not because their service is bad, but because their systems for capturing and converting leads are broken or nonexistent.

62%
Businesses never follow up with a web lead The average response time to an inbound inquiry is 47 hours. 78% of customers buy from whoever responds first.
78%
Customers buy from the first responder Every unanswered call is a customer who will call the next business on the list. Most businesses have no system to recover these.
$43K
Average annual revenue lost to missed follow-up Businesses spend on ads with no tracking, no follow-up system, and no mechanism to turn happy customers into reviews.
Without MDI · 11:43 AM
Incoming call missed
Lead calls your business. Goes to voicemail. You're with a client. They call the next number on Google.
Revenue lost
With MDI · 11:43 AM + 28 seconds
AI texts the prospect automatically
"Hi! Sorry we missed your call — how can we help?" Lead replies. AI qualifies. Appointment booked.
Appointment booked
How MDI Closes the Loop

Every component connected.
Nothing left to chance.

The MDI Intelligence Suite is a closed-loop growth engine. Every piece feeds the next. Nothing operates in isolation.

Attract
Paid ads + SEO
Capture
AI bot + Text-back
Nurture
SMS + Email flows
Convert
Pipeline + Book
Retain
Reviews + Re-engage
Amplify
Reviews drive ads
AI Conversation Bot

24/7 AI assistant on your website and landing pages. Books appointments directly into your calendar.

Avg. 40% more bookings from existing traffic
Missed Call Text-Back

Every missed call triggers a personalized AI text within 30 seconds — before the lead calls a competitor.

Avg. 60% recovery rate on missed calls
Social DM Automation

Facebook and Instagram DMs answered automatically in under 10 seconds. No leads lost to slow replies.

3× faster response than manual management
Review Engagement Bot

Automated review requests after every job. Negative feedback routed privately. AI drafts every response.

Clients average 4× more reviews in 60 days
SMS & Email Nurture

Multi-step sequences that follow up automatically until the lead books, buys, or opts out.

38% reduction in no-shows
Google Profile Bot

Keeps your GBP active, responds to Q&A, and monitors reviews — improving local search ranking.

Improved local SEO ranking
Paid Advertising

Meta and Google campaigns built to feed directly into the AI bot — not a generic contact form.

42% avg. CPL reduction within 90 days
Website & Landing Pages

High-converting pages in Webflow — every page built to feed the AI system from the first click.

Full GA4 + pixel tracking from day one

We are not an agency.
We are not a software vendor.

MDI is the strategic partner that designs, deploys, and manages the intelligent systems that make local businesses operate smarter.

Closed-Loop System

Every component we deploy is connected. Ads drive traffic into the AI bot. The bot captures and qualifies leads. Reviews build trust that improves ad performance. Nothing operates in isolation.

Others: Sell individual services — ads, CRM, or bots separately with no connective tissue between them.
AI-First Architecture

We don't bolt AI onto existing manual workflows as an afterthought. We design every touchpoint around AI from the start — so the system learns, responds, and optimizes without constant human intervention.

Others: Manual workflows with AI features added on. Human-dependent at every critical moment.
Revenue Attribution

No vanity metrics. Every report traces to revenue — cost per lead, close rate, recovered calls, review volume. We report on what changed for your business, not what looked good on a dashboard.

Others: Clicks, impressions, and followers. Metrics that feel good but don't trace to revenue.
Speed to Value

Live in 5 business days. We handle the entire setup — CRM account, AI configuration, number provisioning, calendar integration. You focus on running your business. We focus on growing it.

Others: 4–6 week onboarding. High complexity placed on the client. Months before seeing results.
No Lock-In

Month-to-month — we earn the relationship every month. And your CRM ccount is yours. Your contacts, your conversations, your pipeline. If you ever leave MDI, everything stays with you.

Others: 6–12 month contracts. Agency retains the account and data when you leave.
Strategic Partner

We think about your growth, not just your campaigns. Every engagement starts with a documented strategy, includes regular performance reviews, and evolves based on data. We operate as an extension of your team.

Others: A contractor who disappears after onboarding. Monthly reports with no strategic context.
Service Packages

Start where you are.
Scale as you grow.

Every tier includes the full MDI Core Suite. Month-to-month. No contracts.

Live in 5 business days · Month to Month · Cancel anytime

⭐ Start Here
$597 per month
MDI Core
Stop losing leads you're already generating.
24/7 Multi-Channel Automation Engine
Landing pages / Website Redesign
Social DM automation — Facebook & Instagram
Missed Call Text-Back (<30 seconds)
Google Business Profile engagement bot
Review request & response automation
Appointment confirmation & reminders
Re-engagement & retention sequences
Referral request automation
⭐ Most Popular
$1,097 per month
MDI Growth
Add the traffic. The system is ready to convert it.
Everything in MDI Core
Meta Ads management — up to 2 campaigns
One dedicated landing page per month
Meta Pixel + GA4 conversion tracking
Monthly lead attribution reporting
Bi-weekly async strategy check-ins
$1,997 per month
MDI Scale
Every channel. Every lead. Every dollar accounted for.
Everything in MDI Growth
Google Ads — Search & Performance Max
Two landing pages per month
Full attribution: GA4 + Meta Pixel + Google Ads
Local SEO + GBP optimization
Bi-weekly live strategy calls
Revenue attribution reporting
CRM pipeline optimization
MDI Intelligence
From $3,500 per month
Dedicated strategic partner. Multi-location. Enterprise.
For regional service businesses, multi-location operators, and franchise groups that require a dedicated strategic partner, custom reporting, and deeper system integration.
Everything in MDI Scale
Dedicated strategist — weekly + on-demand
Unlimited campaigns across Meta & Google
Multi-location CRM setup & management
Custom reporting dashboards
Advanced CRM + Zapier integrations
SLA guarantee on deliverables
Quarterly executive strategy sessions
What the System Delivers

Results local businesses actually see.

Representative outcomes from MDI Intelligence Suite deployments across Michigan.

14
Missed calls recovered in week one

HVAC company activated MDI Core on a Tuesday. By the following Monday, 14 calls that would have gone to competitors were recovered and 9 converted to booked appointments.

HVAC Lansing, MI MDI Core
More Google reviews in 60 days

Dental practice went from 23 Google reviews to 94 in 60 days after activating the review engagement bot. Average star rating increased from 4.1 to 4.9.

Dental Practice Detroit, MI MDI Core
38%
Drop in cost-per-lead within 90 days

Personal injury law firm saw CPL fall from $184 to $114 within 90 days of connecting Meta ads directly into the AI bot system instead of a generic contact form.

Personal Injury Law Grand Rapids, MI MDI Growth
22
Appointments booked from Facebook DMs

Cleaning service ran a Facebook ad campaign with DM automation activated. 22 appointments booked in the first month with zero manual follow-up from the owner.

Cleaning Service Kalamazoo, MI MDI Growth
$8K
Revenue recovered in first 30 days

Roofing company recovered $8,200 in revenue in their first month with MDI — all from leads that had previously gone to voicemail and never received a callback.

Roofing Company Flint, MI MDI Core
4.9★
Average rating after review bot activation

Auto detailing shop maintained a 4.9-star average across 140+ reviews after 6 months with the review engagement bot. Google ranking improved from position 8 to position 2 locally.

Auto Detailing Lansing, MI MDI Core
Your Next Step

See exactly how much you're leaving on the table.

Takes 60 seconds. We'll calculate your exact revenue loss, show you the system working in real time, and recommend the plan that fits where you are today.

Live in 5 business days
Month-to-month
No contracts